1. Super Fast Queries
Even with millions of rows, reports load instantly.
Benefits:
- Speeds up dashboards and reports
- Saves time for analysts and business users
- Improves user experience with near real-time response
2. One Source of Truth
All users access the same clean and consistent data model.
Benefits:
- Eliminates conflicting numbers in reports
- Ensures trust and consistency across departments
- Simplifies governance and audit tracking
3. Powerful Analysis
Supports multidimensional slicing and dicing of data.
Benefits:
- Enables in-depth analysis (e.g., sales by region/product/time)
- Empowers users to explore data without writing queries
- Reduces dependency on developers for complex reports
4. Smart Time Features
Built-in support for time-based calculations.
Benefits:
- Simplifies year-to-date and month-over-month reporting
- Reduces manual work in handling time logic
- Helps identify trends and seasonal patterns
5. Advanced Expressions (MDX)
Supports complex business logic and metrics.
Benefits:
- Enables advanced calculations like growth %, rank, and moving average
- Handles logic that’s hard or impossible in plain SQL
- Supports powerful custom KPIs and metrics
6. No More Joins for Users
Optimized for tools like Excel and Tableau with drag-and-drop simplicity.
Benefits:
- Allows self-service reporting without SQL knowledge
- Speeds up report creation
- Reduces dependency on IT or data teams
7. Tight Security
Fine-grained access control (row, column, and cell level).
Benefits:
- Protects sensitive data (e.g., salary, region access)
- Supports role-based access with ease
- Eliminates need to duplicate data for different users
8. Handles Data Changes Smartly
Keeps track of historical changes like customer address updates.
Benefits:
- Maintains historical accuracy
- Eliminates manual tracking of slowly changing dimensions
- Ensures reliable trend and history analysis
9. Scales Easily
Supports remote partitions and horizontal scaling.
Benefits:
- Handles growing data volumes smoothly
- Supports enterprise-scale workloads
- Maintains fast performance even with big data
10. Built-in KPIs
Define and monitor business goals directly in the model.
Benefits:
- Provides real-time performance tracking
- Keeps focus on business objectives
- Visualizes KPIs directly in reporting tools
11. Write-Back Support
Allows planning, budgeting, and what-if scenarios in the model.
Benefits:
- Enables forecasting and interactive planning
- Lets users input values directly in reports
- Supports collaborative decision-making